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Thursday, June 26 • 2:00pm - 2:30pm
The Contextual Marketing Era: How Location-Aware Tech is Changing the Way We Interact with Consumers
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This panel will discuss how companies are delivering contextually relevant data to consumers through beacons and location services, making phones behave more like personal concierges, delivering relevant and personalized content when needed
Moderators
RH

Rob Hayashida

Associate Director of Technology, DigitasLBi
Rob leads technology strategy at DigitasLBi, developing technology solutions that support all agency-marketing initiatives for MillerCoors. He also spearheads tech strategy and product management, and is the relationship lead with the startup community for the Chicago office. Prior to MillerCoors, Rob worked DigitasLBi clients Sprint, Kaiser Permanente, Harley-Davidson, Proctor & Gamble and Silk.   Beyond DigitasLBi, Rob’s... Read More →

Speakers
RD

Richard Dupe

Co-founder, Sharetapes and Tactify
Richard Dupe a co-founder of Sharetapes and Tactify. Tactify is a mobile marketing platform that allows business to create interactive campaigns through a simple online dashboard. Using Near Field Communications (NFC), Bluetooth Low Energy beacons (BLE) and Geo-fencing technology, Tactify offers product solutions for anyone from retail managers, advertising agencies or large enterprises so they can connect, design and build their own mobile... Read More →
CK

Cezar Kolodziej

President, CEO and Co-Founder, Iris Mobile
Cezar is widely recognized as one of foremost mobile technologist and visionary experts on MMS and rich media messaging. He has more than 20 years of technology and managerial leadership experience. Prior to founding Iris Mobile, Cezar was Chief Architect for the Motorola messaging business. Under his leadership Motorola messaging products were chosen as an exclusive multimedia-messaging platform by the largest tier-1 US wireless operator... Read More →
CR

Chad Rodriguez

Head of Development/Partnerships, Sonic Notify
Chad has been working in retail/digital/innovation for the last decade. Whether brand side with Prada or agency side with VaynerMedia, he's helped shape some of the largest brands digital strategies. He currently runs Development/Partnerships for Sonic Notify, an enterprise beacon platform based in NYC. He's extremely passionate about how we interact with physical locations and its intersection with technology. 
JW

John Wanek

Mobile Product Consultant, Solstice Mobile
John Wanek is a Mobile Product Consultant for Solstice Mobile.  He leads product development and intellectual property farming efforts at Solstice working to build tools that facilitate the enablement of next generation technologies for enterprises. The ultimate goal for John's efforts in leading internal R&D efforts is to prove out technologies and concepts like beacons, contextual awareness and streamlined DevOps so that... Read More →

Thursday June 26, 2014 2:00pm - 2:30pm
4. Skype Campfire Stage 222 W Merchandise Mart Plaza, Chicago, IL 60654
  Dev Summit, Panel Discussion